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Turn tonight's pest call into a customer for the year

Evening calls about roaches and wasps, unbooked inspections and one-time customers who never start a plan. Here is what we would build first.

Book a free callCall 346-876-2295
First call
Free, 15 to 30 minutes
Build time
A day or two to a week or two
You own
Everything we build
Tap Replay to run it againExample
Tasha W.713-555-0142
  1. Missed call, 7:55 PM
  2. Hi Tasha, this is the assistant at Your Pest Control Co. (automated). Sorry we missed your call. What are you seeing, and where in the house?
  3. Roaches in the kitchen. We have a toddler, so I have questions about the treatment.
  4. Thanks for telling us. A licensed technician will answer treatment questions in person. Inspection times: tomorrow 10:00 AM or 3:00 PM. Which works?
  5. Yes, that works.
CRM · New jobTasha W. · Roaches in the kitchen. We have a toddler, so I have questions about the treatment.Booked: Tuesday 10:00 AM, roach inspectionSource: missed call · Your Pest Control Co.

The call you missed, booked anyway

It texts back from your number and books a real time. Here is how that looks for a pest control company.

It texts back from your number and books a real time.

  • Texts back in a minute, from your number.
  • Offers open times from your real calendar.
  • Puts the job in your CRM.
  • You can step in any time.

How would this work for my business?

For a pest control company, we usually start with a text back that answers every missed call and books an inspection. Then one-time visits get a follow-up that offers ongoing service, every job sits on one board with pest stages, and visits that went well get a review ask.

Tap what bugs you most, then play with a working example built for your trade.

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Where jobs slip away for most pest control companies. Tap the ones that happen in yours.

Tap the ones that happen to you

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On this pageWhat slips away in a pest control company

Pest jobs go to whoever answers first, and the profit is in service plans. A text back within a minute, a booked inspection and a plan offer keep those customers.

What slips away in a pest control company

  • Evening and weekend calls. In a CallRail survey of 1,000 US consumers, 21% said they immediately call another business when nobody answers.
  • Web, Google and Facebook requests. They wait.
  • One-time treatments. Nobody offers quarterly service.
  • Inspection deadlines. Termite and real estate checks come with closing dates.
  • Reviews. Few customers volunteer one.

What we would build first

A text-back that books inspections

A missed call gets a text from your number within a minute. It says it is automated, asks what they see and offers inspection times. Treatment questions go to a licensed technician. See how missed call text back works, or compare pest control answering service.

A follow-up that offers ongoing service

After a one-time treatment, one or two texts offer regular service. Replies come to you, and STOP ends it.

A CRM with stages that match pest work

New call, inspection booked, treated, on a service plan, renewal due. You see which ads and listings bring plans, not just one-time jobs.

A review ask after every visit that went well

One text with a direct link. Read how to get more Google reviews for the rules.

What can a pest control ad or text say in Texas?

Plain facts about your service, under the business name on your license. Texas bans false or misleading ads and lists claims like "safe," "non-toxic to humans and pets," "environmentally friendly" and "organic" among its examples (4 TAC §7.152).

  • Trucks. Your license number must be permanently shown on both front fenders or both front doors, after "TPCL #" (4 TAC §7.141).
  • Indoor home treatments. The applicator or technician must give the owner the state's consumer information sheet (4 TAC §7.147).

This is not legal advice. The Texas Department of Agriculture and your lawyer have the final word.

Marketing that fits pest control

  • Google Business Profile. "Pest control near me" is a map search. See the profile checklist.
  • A site that sells the service plan. What it includes, how often you come and a quick request form.
  • Meta ads for seasonal pushes. Mosquito and termite offers, with no fear or safety claims. Read what a Meta ads budget buys first.

How it works day to day

  1. An after-hours call rings out.
  2. Within a minute, a text asks what they see and offers two inspection times.
  3. The job lands in your calendar and CRM with the whole thread.
  4. Treatment questions, upset customers and tight deadlines go to a person first.

Who this fits

It fits owner-run pest control companies with one to a dozen technicians. If an office answers within minutes, it is a poor fit.

How pricing works

  • First call: free, 15 to 30 minutes.
  • Price: set on that call, flat and in writing. A text-back alone is a smaller build. A CRM with service-plan tracking and a dashboard is larger.
  • Monthly: hosting, AI usage, upkeep, updates and support. You own what we build. If we run Meta ads, ad spend is paid to Meta directly.

What it will not do

It does not answer the phone, identify pests from a photo or give treatment advice. If your field software already answers calls the way you want, keep it.

Start with a free call

Book a free call and we will find what to fix first. For the marketing side, see Meta ads and Google Business Profile.

What you can count on

No price list and no hourly meter. These four things hold for every job.

Priced on a free call, flat and in writing.

How pricing works
  • A free 15 to 30 minute call about how leads reach you
  • One flat price in writing, once we know what you need
  • Nothing starts until you say yes
  • You own the code, the data and the accounts

Questions owners ask

Will the assistant tell customers a treatment is safe for kids or pets?

No. Texas pest control advertising rules list claims like "safe" and "non-toxic to humans and pets" as misleading (4 TAC §7.152), and a text thread is no place for that talk anyway. A licensed technician answers treatment questions.

Can it book termite or real estate inspections?

Yes. It collects the address and the closing date if there is one, offers open times and flags tight deadlines to you.

We use GorillaDesk, FieldRoutes or PestPac. Do we need this?

Maybe not. GorillaDesk sells its own AI agents and PestPac has two-way texting. Check what yours includes first. On the free call we tell you plainly if you already have what you need.

Do you write ads to Texas rules?

Yes. Every ad carries the business name from your license, and we leave out the claims the rules list as misleading. We also remind you that your license number belongs on every truck.

Let's find where your jobs slip away.

Book a free call. We look at how your pest control company handles calls and leads, then put the fix and the price in writing.

Book a free callCall 346-876-2295

Flat price in writing · You own what we build · Houston and about 50 minutes around