Med spa and salon phones go unanswered because the people who would answer them have their hands full. A text back within a minute, a consult booked from real open times and a nudge to rebook keep the front desk from being the bottleneck. Treatment and health questions stay with your providers.
What slips away in a med spa or salon
- Calls during treatments and appointments. The provider is with a client. The front desk is checking someone in.
- Instagram and web inquiries. They wait until there is a free moment, and prospects often reach out to more than one place.
- Consult no-shows. An empty room is paid for and unused.
- Rebooking. Clients leave meaning to come back and then do not.
- Reviews. Happy clients rarely volunteer.
What we would build first
A text-back that books consults
A missed call or a new inquiry gets a text within a minute. It says it is automated, asks how it can help and offers real consult times from your calendar. See how missed call text back works.
A clear line around health questions
This matters in your business. The assistant does not give medical advice, does not describe treatment outcomes and does not discuss someone's health. When a question touches those, it says a provider will answer in person and hands the conversation to your staff. You write the rules, and we test them with the questions your clients ask.
Reminders and rebooking
A reminder before the appointment cuts surprises. After the visit, a rebooking nudge goes out on a schedule you pick. For a salon, that can follow your usual service interval.
A CRM that fits how you book
Stages like inquiry, consult booked, consult done, treatment booked and rebooked. Each client has a source and a next step, so you can see what your marketing brings in. Not sure you need one? Read does your business need a CRM.
A review ask
A short text with a direct link after the visit. Follow Google's rules: ask everyone, offer nothing in exchange. Our review guide has scripts. For licensed providers, check your professional rules before you ask.
Texting follows consent
Texts should go only to people who contacted you or agreed to hear from you. STOP works every time. The first text is a reply to the person's call, not a marketing blast. Texting rules are strict and keep changing, so confirm your setup with a lawyer.
Marketing that fits med spas and salons
- Instagram and Facebook. The place where people already look at hair, skin and the space itself. Show the room, the team and the services in plain words. Meta's health and wellness ad policy limits cosmetic procedure ads to people 18 and older and does not allow close-ups that pinch body fat, so we write to those rules. Read what a Meta ads budget buys.
- Google Business Profile. Photos, services, hours and review replies. See the checklist.
- A website that books. Services, providers and a consult button that works on a phone.
How it works day to day
- A call comes in during a treatment and rings out.
- The person gets a text within a minute asking how you can help.
- They reply, and the assistant offers real consult times.
- The booking lands in your calendar, and your front desk sees the whole thread.
- Anything about treatments, health or results goes to a provider.
For a salon, the same flow books a cut, color or other service, and the reminder before the visit can include any prep a stylist wants.
Who this fits
It fits owner-run med spas and salons where the front desk is also the person doing check-in, payments and phones. It is a weaker fit if you already have a dedicated receptionist who answers every call.
What it costs
- First call: free, 30 minutes.
- AI Implementation & Software Development: $1,000 to $5,000 to build, then a monthly care plan at half the build price, with a $1,000 minimum, so $1,000 to $2,500 a month. It covers hosting, AI usage, upkeep, updates and support. You own what we build.
- Website: $1,500 to build, then $199 a month for hosting and edits. Live in about 7 days.
- Google Business Profile: $300 to set up, then $149 a month.
- Content and Meta ads: $1,500 to $6,000 a month. Our service fee. Ad spend is paid to Meta directly and is not included.
Your flat price is in writing before work starts. See pricing.
Start with a free call
Book a free 30-minute call. We will look at how inquiries reach you, where they stall and what to fix first. If your booking software already does the job, we will tell you. See the AI & Software page for what we build.